lure

Etymology 1

From Anglo-Norman lure, from Old French loirre (Modern French leurre), from Frankish *lōþr, from Proto-Germanic *lōþr-. Compare English allure, also from Old French.

noun

1. (also figurative) Something that tempts or attracts, especially one with a promise of reward or pleasure.
2. (fishing) An artificial bait attached to a fishing line to attract fish.
3. (falconry) A bunch of feathers attached to a line, used in falconry to recall the hawk.
4. A velvet smoothing brush.

verb

1. (intransitive) To attract by temptation, appeal, or guile.
2. (transitive) To attract fish with a lure.
3. (transitive, falconry) To recall a hawk with a lure.

Etymology 2

Borrowed from Icelandic lúðr.

noun

1. (music) Alternative form of lur