placeholder

Etymology

place + holder.

noun

  1. Something used or included temporarily or as a substitute for something that is not known or must remain generic; that which holds, denotes or reserves a place for something to come later.
    This data is a placeholder, so you'll want to include the real numbers as soon as you have them.
    "I'm on vacation," [Bruce] Willis grumbles several times throughout A Good Day To Die Hard, in what counts as the film's sole running joke, a lame placeholder until he arrives at the big "yippee-ki-yay" punchline. 14 February 2013, Scott Tobias, “A Good Day To Die Hard [film review]”, in The AV Club, archived from the original on 2016-03-10

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